Job Title: T&T - Customer - AJO - Manager
Responsibilities
• Provide advisory, consulting, and technical implementation services to customers on Adobe Experience Platform and Adobe Journey Optimizer
• Assess customer requirements, pain points, goals and make recommendations on solution architecture, design and roadmap
• Configure Adobe Experience Platform services like Identity Service, Data Storage Layer, Profile dataset, Real-time Customer Profile etc.
• Implement data ingestion from various sources like CRM, MPNs, Website data, Mobile apps using APIs, Experience Data Model (XDM), schemas and mappers
• Create customer, visitor and product audiences using segments and AI/ML powered segments
• Configure destinations to activate audiences in channels like email, Journey Optimizer, Ad Cloud
and CRM systems
• Implement Journey Optimizer features like journey orchestration, triggers, automations, actions, messages and offers
• Develop custom applications, workflows and APIs to extend the platform as per customer needs
• Troubleshoot technical issues, debug and optimize performance of customer implementations
• Provide post go-live support, enhancements, maintenance and upgrades for customer solutions
• Conduct product training, knowledge transfer and share best practices
• Continuously track product updates and improve solution recommendations for evolving customer needs
Skills and Experience
• 2+ years of implementation experience with Adobe Experience Cloud products especially Adobe Experience Platform and Journey Optimizer
• Expertise in deploying, configuring and optimizing all major Experience Platform services and Journey Optimizer features
· Strong SQL skills for querying datasets, implementing data transformations, cleansing data, etc
• Hands-on experience developing custom applications, workflows and integrations using Experience Platform APIs
• Deep familiarity with Adobe Experience Platform and Journey Optimizer technical implementations including:
o Setting up source connectors and ingesting data using the API and UI
o Configuring Experience Events (XDM schemas) for capturing data from sources
o Creating audience segments using custom and AI/ML-based segments
o Triggering journeys and activations based on segments and profiles
o Implementing journey automations, actions and messages
o Integrating with destinations like CRM, email, etc.
• Hands-on experience developing using the Platform APIs and SDKs in a language like:
o JavaScript for API calls
o Java for extending functionality with custom connectors or applications
• Expertise in data modelling for multi-channel needs using the Experience Data Model (XDM)
• Familiarity with configuring IMS authentication to connect external systems to Platform APIs