Job Title:  T&T- Customer- M&C - Senior Consultant | SEO Specialist | Bengaluru | Marketing & Commerce

Responsibilities:

·      Develop and manage SEO/ AEO/ GEO strategies to enhance organic traffic in alignment with customer requirements.

·      Conduct competitor analysis, content audits, and technical assessments to identify gaps and provide actionable recommendations.

·      Audit websites, offering technical recommendations to improve SEO/ AEO/ GEO visibility and performance.

·      Execute and monitor on-page, off-page, and technical SEO/ AEO/ GEO strategies to achieve digital marketing goals.

·      Collaborate with external agencies for Backlinks and content, while overseeing internal Backlinking activities.

·      Technically monitor website architecture and utilize Google Search Console to identify anomalies.

·      Generate and maintain comprehensive reports on a weekly and monthly basis.

·      Collaborate with internal teams such as Content, Tech, SEM, and Social to align integrated marketing strategies.

·      Report, analyzing traffic data with the aim of identifying trends, patterns, and areas for optimization.