Job Title:  Consultant | Business Analysis | Delhi | Marketing & Commerce

AEM Business Analyst

We are looking for an experienced AEM Business Analyst with 6-8 years of relevant AEM experience, including strong involvement in Agile/Scrum delivery models, to bridge business needs with AEM-based digital experience solutions. The ideal candidate will have expertise in Adobe Experience Manager (AEM), business analysis, stakeholder engagement, and agile delivery practices.

Key Responsibilities:

·      Collaborate with business stakeholders to gather, analyze, and document requirements for AEM Cloud-based solutions (Sites, Assets, or Forms).

·      Translate business requirements into user stories, functional specifications, and acceptance criteria.

·      Work closely with Product Owners, Scrum Masters, and development teams to prioritize and refine backlog items.

·      Drive Sprint planning, backlog grooming, sprint reviews, and retrospectives from a BA perspective.

·      Act as a liaison between business users and technical teams, ensuring clarity on requirements and solutions.

·      Define and maintain process flows, wireframes, and solution documentation.

·      Support AEM implementations by validating features such as content workflows, asset management, personalization, and integrations.

·      Conduct UAT (User Acceptance Testing), ensuring solutions meet business expectations.

·      Identify opportunities for process optimization, automation, and improved user experience.

·      Ensure alignment of solutions with business goals, compliance, and governance standards.

Required Skills & Experience:

•       Strong understanding and working experience of Adobe Experience Manager (AEM) on cloud

•       Knowledge of:

•       Content management and publishing workflows

•       Digital Asset Management (DAM) concepts

•       Templates, components, and content structures

•       Familiarity with AEM integrations (APIs, third-party systems).

•       Bachelor’s degree in Business, IT, or related field

•       Certifications (preferred):

•       Certified Scrum Product Owner (CSPO) / Scrum Master (CSM)

•       CBAP / CCBA (IIBA)

•       Adobe-related certifications

•       Strong analytical and problem-solving abilities

•       Ability to translate complex technical concepts into business language

•       Proactive, detail-oriented, and adaptable in fast-paced Agile environments

•       Team player with strong collaboration mindset